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Summer 2025 is a year of opposites: We’re wearing butter yellow or crisp blue, hair cut ultra-short or long and undone. The same rule applies to nails, with trends erring clean girl level minimalist or…well, incredibly over-the-top and alluring. Or should we say a-lure-ing?
Dallas-based nail artist Cameron Short (known as Really Niche Nails on social media) credits a post on Reddit as the inspiration for her viral press-on set. “As a traditional artist, I didn’t want to just copy the original work,” Short says. “I took one look at the original and started searching frantically for photographs of real fishing lures all over the internet.”
Short ended up with more than 100 fishing lure references, plus her own memories from childhood, before she began painting. “I didn’t really have a method to my madness, I just knew that I had to capture the nostalgia of fishing as a child,” Short adds. “I remembered using bright pink, purple, and yellow bait.”
Hang Nguyen, aka the Hang Edit, has also hopped on the fishy trend, though her take was more photorealistic. She shared the delicate painting of an aquarium mainstay, the cardinal tetra fish with a red racing stripe up its abdomen, on the tiny canvas of her pointer finger nail. “The fish shape fits perfectly into the shape of a natural nail,” Nguyen muses about the trend. “Nail art tools such as magnetic polish and chrome have made it easy to replicate the iridescent shiny scales for a realistic finish, which is why it’s trending right now.”
@thehangedit
Ever since Short posted her original set, her Etsy shop has been flooded with requests for more. “I wanted the people to get the full experience, so I package my nails in real tackle boxes with a couple of bait inside as well.” Guess it’s time to go fish.
Courtesy @reallynichenails